Web Design & Content Strategy
Have a website that converts visitors into paying clients
A profitable online business starts with a client attractive website…
Your website is an online representation of your business and often the first impression potential clients get. Thus, everything on your site needs to work together to create a favorable visitor experience.
I work with you one-on-one to create a website that connects you with your audience, attract the right clients, move your business forward and help you grow.
Showcase your expertise and attract more clients.
Let me help you grow your bottom line by creating a website that speaks directly to your ideal clients, capture leads & make people excited to get in touch with you?
I work with solo and small women entrepreneurs who are either new to the online world or women who already has a website, but who want to invest in a website that excites, inspires and sells.
Together, we’ll create a site that connects with your ideal audience and turn visitors into leads and clients.
Your website is an online representation of your business and often the first impression that potential clients get.
Let’s put your best foot forward
Whether you are revamping an existing site or starting from scratch, I can help you get off on the right foot with:
- Responsive WordPress Website Design that works on every device and is easy to use – for you and your clients
- Integration with lead capture software such as Aweber, Mailchimp, ActiveCampaign
- Social Media integration
Important to know:
My technical abilities, along with my online marketing knowledge & experience allows me to provide a well structured website with a clear message and purpose. There are however a couple of logistical things to keep in mind. We use custom colors throughout your site (incorporating your existing logo colors or developing a new palette) and create up to seven content pages (including a responsive home page, vibrant about page, a client attractive work-with-me page, a dynamic blog, testimonials and a contact page) so that your visitors get exactly what they are looking for. Before we can even begin with the actual production of your site, you’ll need to work behind the scenes on your content. So, I want you to know now, upfront, that you are responsible for writing every single word we use in the development of your site. We can work on the content together through via my Website Content Strategy program or if you have copy already and are happy with it, we can use it “as is”.
Great content is the backbone of your site.
It is the storytelling of who you are, what you do and why you can be trusted.
This is where we go deep and get clear on your target audience and how you help them best so we can develop the unique content for each of your pages. Throughout the process we establish a strategy that includes structure, substance and flow throughout your site so that your visitors can easily find what they need and are excited to get in touch. The process involves
- Content Planning
- Content Creation
- Information Architecture
- Wire framing of pages
Important to know:
You’ll need to work behind the scenes on your content. During our website content strategy calls, I use my skills as a coach to help you get clear on what you want to say. I’ll provide you with content templates to help give structure to each page, but I want you to know now, upfront, that you are responsible for writing every single word we use in the development of your site. Your site needs to portray your voice, not mine. But don’t fear, I’ll be with you every step of the way and guide you throughout the whole process.
Is your website site not bringing in the clients you want?
Let’s find the gaps via my User Experience Auditing Process
Visitors come to your site with a specific intention or a need, and if your site does not quickly connect with them, inspire them to read further and/or fulfill their original need, they will most probably leave right away.
Thus, to make your site more client attractive, you need to make it easy for your ideal clients to understand what you do and give them a great user experience.
Important to know:
With this User Experience auditing process we audit your website as it exists right now (whatever that is) and identify critical improvements across the six different “client attractive” elements that you can improve, include or implement, to give your visitors a better experience, help them to connect more to what you do and who you are, and enable you to convert more website visitors into email subscribers and/or clients.